New Service Solves Broadcaster’s Problem: How To Correctly Pass Revenue Derived From Online Videos To Music Rights Holders
Audiam, the New York-based digital rights management company acquired by Canadian performing rights organization SOCAN in 2016, today announced a new service providing a one-stop administrative, licensing, reconciliation and payment solution for production companies who upload “clips” of their shows to YouTube and other online outlets.
As traditional TV and film synchronization licenses used by the music industry have not addressed the online use of shortened video clips containing music—including scripted programs, daytime and late-night talk shows, documentaries, films, and more—online revenue produced by those clips is generally not being paid to rights holders.”
“The goal is to provide a simple turnkey solution for production companies and allow them to continue to do what they do while off-loading all the hard, non-creative components to Audiam,” says CEO Jeff Price. “Now a production company can just tell us their YouTube channel and we can go to work identifying all the music, running the statements to get rights holders paid while reducing work and removing liability for the production company.
Audiam is already providing this service to a few, select clients. As an example, Audiam was recently provided 10,000 hours of online video segments from a television production company that contained hundreds of songs licensed using traditional agreements. Audiam was able to identify the sound recording in each video, connect the recording to the correct composition, connect the composition to the correct songwriters/publishers, identify how to reach each rights holder, calculate the royalties, create custom statements and facilitate the issuance of the statements and accompanying payments.
Additionally, Audiam will clear licenses, create and host custom websites for production companies allowing for direct licensing from publishers and labels and/or provide a custom website for copyright holders to log in to get their statements and see data.
Audiam currently represents the publishing catalogs of thousands of songwriters and composers, including Bob Dylan, Red Hot Chili Peppers, Metallica, Jason Mraz, Steve Miller, Hyvetown, Round Hill Music, Pretty Lights, Ruthless, Jimmy Buffett, Victory, Epitaph and Sumerian. To date the company has recovered millions of dollars in royalties earned through YouTube, Spotify, Apple Music and other streaming services. Through its unique technology, Audiam locates metadata for every sound recording of a specific composition, determines licensing status and recovers past revenue and assures future payments for the songwriters, composers and music publishers who have fairly and rightfully earned royalties. Audiam is wholly owned by SOCAN – the Society of Composers, Authors & Music Publishers of Canada. Publishers and rights holders interested in working with Audiam should contact: firstname.lastname@example.org